西瓜影视 has today released Securing our Football Future policy proposals to strengthen Australia鈥檚 largest team sport through strategic partnerships with all levels of government, including the next federal government, over the short term (five years) and medium term (ten years).
With 1.91 million participants and 3,300 active clubs nationwide, football is played in every postcode and every community. However, a growing infrastructure gap 鈥 estimated at $2.8 billion 鈥 now threatens the game鈥檚 ability to meet demand and fulfil its role to support grassroots participation, communities and elevate football from local pitches to the world stage.
Our policy platform outlines a unified agenda to government across our Member Federations, the Australian Professional Leagues, local football clubs, and various stakeholders, the 23 policy proposals set out clear investments across infrastructure, social and development programs, regulatory reform to ensure football remains a leading force in community participation, social cohesion, and on the global stage.
Key funding and regulatory priorities in the policy proposals include:
- $1.56 billion from the next Federal Government, to establish a ten-year infrastructure program for community sport to deliver equitable and inclusive changerooms across the country, particularly to meet the rapid growth in women鈥檚 football.
- $851 million from all State and Territory Governments, to establish a ten-year infrastructure program for community sport to address the lighting facilities gap to increase access and playing hours.
- $391 million, over five years, to address pitch drainage and weather resilience in the face of climate change.
- $50 million to establish a National Football Headquarters, including a world-class High-Performance Centre, a Football Museum, and facilities to host international teams.
- Investment in State Homes of Football, including expansion of existing Homes of Football, as well as the establishment of the Tasmanian Home of Football, Capital Home of Football and the Home of Football Mid North Coast.
- Calling on Federal and State Governments to establish a formal process to expedite and streamline bidding opportunities for major international football tournaments.
In addition to grassroots infrastructure, 西瓜影视 is seeking support to advance Australia鈥檚 global leadership in football through:
- $1 million in seed funding to launch the Australian Championship鈥攁 new National Second Tier that strengthens the pathway between grassroots and professional football.
- Support for a streamlined bidding process to attract future major international tournaments.
- Investment in a 17,000-seat boutique stadium at Perry Park, Brisbane, as a flagship football venue for the 2032 Olympics.
- Enhanced backing for sports diplomacy initiatives across Asia and the Pacific, leveraging football鈥檚 reach to build stronger regional ties.
西瓜影视 welcomes engagement with all levels of government to progress these proposals and co-create a sustainable future for the game.
Securing Our Football Future 2025 Policy Proposals to Government can be found here.
Quotes attributable to 西瓜影视 Chair Anter Isaac:
鈥淪ecuring Our Football Future embodies the voices of millions who pour their heart and soul into football every day 鈥 from grassroots volunteers lining pitches at dawn, to our Member Federations, professional leagues, and the nearly 4,000 community clubs thriving in every corner of Australia. Our mission as leaders is clear 鈥 to amplify their vision, honour their commitment, and ensure these voices inspire decisive action in every parliament across the nation. Whilst we still have so much work to do on so many fronts, the past 12 months have demonstrated vividly what we can achieve when we work together, for one another. This initiative is yet another reflection of that collective commitment.鈥
鈥淥ur ambitions for Australian football match the boundless potential of our nation on the global stage. Through decisive collaboration at every level of government, we can harness football鈥檚 extraordinary growth to strengthen communities, forge international excellence, and create a legacy. Today, we stand united and determined 鈥 calling on governments to act now, joining us in delivering the infrastructure and opportunities our communities richly deserve.鈥
鈥淔ootball uniquely fulfils two vital national missions 鈥 nation-building here at home by uniting communities across every postcode, and nation-bridging abroad by deepening Australia鈥檚 ties with Asia, Oceania, and beyond. Our vision remains resolute 鈥 every child, regardless of postcode or background, deserves not only a place to belong but an opportunity to dream, grow, and meaningfully contribute. These proposals represent more than practical investments 鈥 they embody the dreams and dedication of our nearly two million participants, turning grassroots passion into a powerful symbol of national pride and global respect.鈥
Quotes attributable to 西瓜影视 CEO James Johnson:
鈥淔ootball is Australia鈥檚 most played team sport and uniquely positioned to deliver social, cultural and economic impact at scale.
鈥淥ur surge in participation has put football at a tipping point where our growth is outpacing our infrastructure. All levels of government need to act to address the facilities gap to give grassroots players an opportunity to participate and support our current and emerging talent to compete on the world stage.
鈥淭hese proposals represent a united approach across our football community, and present a clear opportunity for local, state, and federal governments to partner with 西瓜影视 to deliver long-term, high value returns for communities and the nation.鈥
Quotes attributable to executives from the Australian Professional Leagues and Member Federations:
APL, Executive Chair, the Hon. Stephen Conroy:
"Football infrastructure, facilities and stadia are not keeping pace with the huge grassroots participation, and the growing pathways and professional game in Australia. It's hoped this initiative will help unlock the investment the participation base and potential of the game deserves."
Football Victoria Interim CEO, Daniel Birrell:
鈥淔ootball in Victoria is booming, particularly in growth corridors with young families but our local facilities are struggling to keep pace. Children are being turned away due to a lack of suitable playing fields and facilities.
鈥淕overnment investment in modern, accessible pitches and club community infrastructure is essential to creating more opportunities for children, fostering community connections and ensuring football remains inclusive and accessible for all.鈥
Football NSW CEO John Tsatsimas:
鈥淚nvestment in modern fields, lighting, and female-friendly amenities is essential to support our growing football community. Government funding will ensure safe, inclusive spaces for all players, driving participation and talent development.鈥
Northern NSW Football CEO Peter Haynes:
鈥淔ootball is Australia鈥檚 largest team sport with strong roots in Northern NSW communities. However, inadequate regional facilities hinder participation. Modern infrastructure like quality fields, lighting, and inclusive changerooms is urgently needed. Investing in football facilities supports physical health, social inclusion, and community ties. It鈥檚 time to ensure Northern NSW鈥檚 football facilities reflect the sport鈥檚 importance in building healthier, more connected communities鈥
Football West CEO Jamie Harnwell:
鈥淕overnment investment is crucial for the continued growth of football in WA and the retention of players, coaches and match officials.鈥
Football Queensland CEO Rob Cavallucci:
鈥淕overnment support is vital to upgrade fields and amenities, ensuring safe, all-weather spaces for our growing community.
鈥淚nvesting in grassroots football strengthens health, inclusion, and talent pathways. Our proposal for a new stadium at Perry Park will be a cornerstone of the Brisbane 2032 Olympic Games legacy, helping increase the professionalism of the game in Queensland with a purpose-built venue for rectangular sports.鈥
Football South Australia CEO Michael Carter:
鈥淕rowth in participation is placing a demand on available green space and amenities like never seen before. Football in the state of South Australia has received funding to upgrade club and state-based facilities and this has improved the environment for players and officials, however demand has resulted in an increase in new space being used and this requires an investment to bring these facilities up to a standard.鈥
Football Tasmania CEO Tony Pignata:
鈥淭asmania鈥檚 rising football participation demands better infrastructure. Many clubs struggle with poor pitches and facilities. Government funding will create a modern, inclusive spaces, helping more Tasmanians enjoy the game while promoting healthier, connected communities.鈥
Capital Football CEO Samantha Farrow:
鈥淔ootball in the ACT is booming, but our facilities are overburdened. Investment in all-weather pitches and inclusive amenities is crucial to meet demand. Government support will ensure every Canberran can access quality football opportunities.鈥
Football Northern Territory CEO Jamie Montheith:
鈥淔ootball is vital in the NT, especially for remote and Indigenous communities. But outdated facilities limit access and development. Government funding for better pitches, lighting, and club amenities will create lasting social and sporting benefits.鈥